Powerful social impact is possible when marketing is deployed to change people’s attitudes.
zSMART is a specialist division of Zeleman that combines rich socio-economic development sector experience, in-depth local knowledge, and private sector energy to enact social change in the Ethiopian context.

Our team of experts leverage our proximity to Zeleman’s full-service creative agency to deliver one-stop-shop, full-cycle execution and evaluation. Our suite of services for a global clientele include social marketing campaigns, social and behavioural change campaigns, communications for development, social franchising, and corporate social responsibility programs.